GREENVILLE, S.C. (BRAIN) — Michelin has expanded its relationship with HLC to distribute the tire maker's full product lineup in the U.S. market. Products became available from HLC's U.S. distribution centers starting Monday, March 18.
HLC is already Michelin's exclusive distributor for Canada.
"Michelin has a long-standing relationship with HLC in Canada, and this agreement extends our product availability in the United States," said Shane Messner, Michelin's director of two-wheel for North America. "This expansion supports Michelin's goal to meet consumer needs by broadening access to our products. HLC has a compelling vision for the future, and we are proud to partner with its team of cycling enthusiasts."
Pat McGinnis, vice president of commercial sales at HLC, said, "We are excited to have the iconic Michelin brand back in our U.S. portfolio for our dealers. Michelin has a solid reputation of quality products at a good price for consumers and is a good complement to our extensive offering in this category, making HLC the one-stop rubber shop for all dealer needs."
QBP also continues to distribute Michelin in the U.S., but is no longer its exclusive distributor in the States — an arrangement that began at the start of 2016.
