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The NPD Group offers retailers free custom reports at Interbike

Published July 24, 2018

PORT WASHINGTON, N.Y. (BRAIN) — The NPD Group will offer two free product category sales report to retailers attending Interbike.

The service will provide reports of nationwide sales trends for the retailers' choice of product categories, including a list of the top-performing brands and items being exhibited at Interbike. Retailers may select two of the 17 product categories available for analysis, and each report may be customized based on a store's brand mix and other factors. The custom reports will be available for retailers at NPD's booth on the Interbike show floor.

For retailers currently part of NPD's retail panel or who join at no cost before the show, NPD will provide access and customized reports for any or all of the 17 categories. NPD will also provide analysis of key price points to NPD retailer partners.

"NPD's exclusive offering is geared toward helping retailers focus their time and be more efficient at Interbike. Equipped with the latest sales data and insights, retailers will be able to hit the show floor and see the exhibition through a different lens, to not only get the most out of the show but also have the benefit of making fact-based buying decisions," said Jim Kelley, president of sports at The NPD Group.

Matt Powell, vice president and senior industry adviser for NPD's sports practice, will present the latest retail and consumer trends during his Interbike session, "Shopping Trends of the Cycling Consumer," on Wednesday, Sept. 19, at 8 a.m.

Topics associated with this article: Interbike