SEDONA, Ariz. (BRAIN) — Magura USA has hired Daryl Roberts as its key accounts manager for Magura USA with a focus on the Lightweight brand.
Roberts was most recently product manager and U.S. sales and operations manager for Voodoo Cycles.
"We've known Daryl for many years now and his passion and enthusiasm for not only our brand but for cycling is a great compliment to our team," said Jeff Enlow, Magura USA's president.
Roberts said, "It would be anybody's dream to work for products they believe in and I'm happy to say this is the case with me and the Magura and Lightweight brands."
Roberts will travel from his homebase in Sedona, Arizona, to visit key dealers, events and shows primarily representing the high-end road cycling brand, Lightweight, which is distributed by Magura USA in North America.
