Dean Yobbi

Dean's love of bikes bloomed after receiving a Schwinn Pea Picker Krate for Christmas 1972. After escaping serious injury despite that model having a Hurst-inspired stick shift mounted on the top tube, he moved on to BMX bikes and racing. Discovering girls in his late teens, he abandoned his bike somewhere in the front yard, probably upside down by the rake.

It wasn’t until middle age and excessive weight began to creep when Dean returned to cycling, specifically off-road riding in South Florida. As the weight came off, his love of cycling took off and soon one bike became three, one-hour rides became four and leisurely solo rides became 26-person races through the woods until somebody puked.

Dean is a 30-year veteran of the Florida newspaper wars, most recently at the Miami Herald as an editor for 16 years, where he was privileged to rub elbows with some of the country’s finest writers and fellow editors. Dean began his career as a staff writer for The Palm Beach Post, covering sports.

He still enjoys racing, particularly 12-hour solo events on a singlespeed, and participating in gran fondos on his road bike.

All articles by Dean Yobbi

November 22, 2019
Almost a third of local organizers are bike shops.

SANTA FE, N.M. (BRAIN) — Bill Lane succinctly sums up what's involved in organizing the nationwide Cranksgiving food drive. "Managing a movement like this is similar to herding alley cats — albeit charitable alley cats," said Lane, marketing director of distributor BTI.

Posted in Industry News
November 19, 2019
U.S. Forest Service is the subject of a lawsuit.

SACRAMENTO (BRAIN) — A group of trail and forest advocates filed a lawsuit against the U.S. Forest Service for allowing Class 1 e-bikes on non-motorized trails in the Tahoe National Forest without first conducting a public study.

Posted in Industry News
November 5, 2019
Following the release of a sobering bike fatality report, the federal board discussed countermeasures at a hearing Tuesday.
Photo by Ross Sneddon on Unsplash

WASHINGTON (BRAIN) — The National Transportation Safety Board on Tuesday adopted an amendment recommending all 50 states pass laws requiring bicyclists of all ages to wear helmets.

Posted in Industry News
October 28, 2019
A Marin Bikes employee camps out in the office parking lot.

PETALUMA, Calif. (BRAIN) — While 16 wildfires have burned more than 94,000 acres across California this fall, bicycle manufacturing structures have escaped harm so far. But some industry and retail employees have been affected as of Monday.

Posted in Industry News
October 24, 2019
An employee at the Apro Tech Co. works on a damper.

TAICHUNG, Taiwan (BRAIN) — Fritz Jou moves fast, thinks fast, and wastes no time.

He led the TAITRA bike factory tour at his own Fritz Jou Manufacturing (FJM) company on Thursday, and if you got caught staring too long at any one process, you risked getting left behind.

Posted in Industry News
October 23, 2019

TAICHUNG, Taiwan (BRAIN) — Rising e-bike demand and an emphasis on developing drivetrain systems have Tektro/TRP in need of more manufacturing space.

Posted in Industry News
October 22, 2019
Taiwanese vendors show off new products during factory tours.

TAICHUNG, Taiwan (BRAIN) — Wayne Moore said he's bringing the ancient presta valve into the 21st century.

Posted in Product/Tech
October 21, 2019
Sram Asia GM/engineering manager Bob Chen shows off a mountain bike cassette.

TAICHUNG, Taiwan (BRAIN) — SRAM has expanded its Asia headquarters in the past 29 years, adding 17 buildings and stretching out to 452,000 square feet. Its latest addition is a small classroom but said it believes the space is every bit as far-reaching as the previous expansions.

Posted in Industry News
October 21, 2019
TAITRA officials met with journalists on Monday to discuss the bike industry.

TAICHUNG, Taiwan (BRAIN) — TAITRA officials said Monday during an introductory press conference before its annual bike factory tour week that Taiwan's e-bike exports grew by 131% by volume in the first three quarters of this year compared to the same time last year.

Posted in International
October 19, 2019
Taichung Bike Week concluded its 15th year on Friday.

TAICHUNG, Taiwan (BRAIN) — Steve Fenton always has said Taichung Bike Week is a three-day show for the industry by the industry. After concluding its 15th annual event on Friday, Fenton said Bike Week delivered again.

Posted in International

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