BRAIN Staff

All articles by BRAIN Staff

February 14, 2018

LOS ANGELES (BRAIN) — Cero Bicycle, which raised about $25,000 with an Indiegogo crowdfunding campaign last year, has fulfilled those orders and is looking to establish consumer-direct and dealer sales.

Posted in Industry News
February 14, 2018
Ridley and Merckx products will ship out of Iowa-based North America Cycles starting in April.

AMES, Iowa (BRAIN) — Belgian Cycling Factory, owner of the Ridley and Eddy Merckx bike brands, has reached a new warehousing and marketing agreement with North America Cycles in Ames, Iowa.

Posted in Industry News
February 14, 2018

PARK CITY, Utah (BRAIN) — POC has appointed cycling industry veteran Ben Coates as managing director for North America. Coates joins POC following 15 years at Trek Bicycle.

Posted in Industry News
February 14, 2018

KETCHUM, Idaho (BRAIN) — 7Mesh, Orbea and Sawtooth Brewery are in the first round of sponsors announced for the inaugural Impact Media Summit. The event produced by CrankTank is this June in the Sun Valley, Idaho, area. 

Posted in Industry News
February 14, 2018

COLORADO SPRINGS, Colo. (BRAIN) — Haute Route has added global nonprofit World Bicycle Relief as a designated charity partner for all North American events this year.

Posted in Industry News
February 14, 2018

GOLDEN, Colo. (BRAIN) — Mountainsmith's 2018 Cycle Cube is a compartmentalized, breathable, bike-specific storage bag. It has room for clothing, shoes, helmet, glasses, and food.

Posted in New Products
February 13, 2018

BOULDER, Colo. (BRAIN) — President Trump's budget eliminates the Transportation Investment Generating Economic Recovery (TIGER) Program, which has supported bicycle-friendly projects. Trump's proposed infrastructure program also largely ignores bicycle infrastructure, according to PeopleForBikes.

Posted in Industry News
February 13, 2018

SPOKANE VALLEY, Wash. (BRAIN) — Paul Swift has sold the majority interest in BikeFit Systems LLC and formed CyclePoint LLC. The new company is the exclusive educational provider for BikeFit Systems and will offer BikeFit Level 1 and Level 2 courses online.

Posted in Industry News
February 13, 2018

WESTBOROUGH, Mass. (BRAIN) — SOLOS, a unit of Kopin Corporation, has announced the second generation of its Smart Glasses. The latest version adds running features and introduces enhanced software to facilitate real-time coaching and enable group communication.

Posted in New Products
February 13, 2018

OSAKA, Japan (BRAIN) — Shimano saw a 4 percent increase in net sales in its bicycle division last year, while operating income in the segment was nearly flat, down 0.8 percent, the company announced Tuesday.

Posted in Industry News

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