BRAIN Staff

All articles by BRAIN Staff

January 18, 2013
Giro Petra shoe

SCOTTS VALLEY, CA (BRAIN) — Giro's Petra shoe model is part of the brand's new women's series. The Petra is intended as a multi-purpose shoe, comfortable on and off the bike. 

Posted in New Products
January 18, 2013

NORTH ATTLEBOROUGH, MA (BRAIN) — Drew Todrys, the fourth generation of the family that founded Todson Inc. about 60 years ago,is joining the company as its social media operative.

Posted in Industry News
January 17, 2013
Urban Velo on iPad

PITTSBURGH, PA (BRAIN) — Urban Velo, a bimonthly magazine available in print or online, is now available for iPad tablets via Apple's App Store.

Posted in Industry News
January 17, 2013

VICENZA, Italy (BRAIN) — Bianchi is buying Italian parts and accessories distributor Alpen By Verza Srl, the company announced Thursday. Alpen By Verza has been operating for more than 30 years.

Posted in International
January 17, 2013

BOULDER, CO (BRAIN) — Bell Helmets is partnering with IMBA to launch a program that will offer $100,000 in grants to build mountain bike trails in 2013 and 2014.

Posted in Industry News
January 17, 2013
Fizik bar tape selector POS

POSSOLEONE, Italy (BRAIN) — Fizik is offering retailers a new slatwall-compatible point-of-sale display that helps consumers choose among its many bar tape options.

Posted in New Products
January 17, 2013
Primal's Tour de Cure jersey and armwarmers

DENVER, CO (BRAIN) — Clothing maker Primal is continuing its support of the American Diabetes Association and Tour de Cure on the national and state level.

Posted in Industry News
January 17, 2013

SAN MARCOS, CA (BRAIN) — Drew Engelmann is the new national sales manager for Kinetik Compression Sportswear USA, the company announced.

Engelmann is a former territory sales manager and 2012 Sales Rep of the Year for Specialized.

Posted in Industry News
January 16, 2013
Jim Harman

VANCOUVER, British Columbia (BRAIN) — Jim Harman, the retired CEO and president of Norco Products, died Saturday from complications following a stroke. He was 69.

Posted in Industry News
January 16, 2013
The Rudy Project Deewhy

DENVER, CO (BRAIN) — Rudy Project has added a new line of casual, sports-inspired sunglasses, the Deewhy line.

The line is named for an Australian beach and the company says the line "gives an unmistakable and stylish sport style to those carefree moments."

Posted in New Products

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