BRAIN Staff
All articles by BRAIN Staff
September 9, 2014
ASPEN, Colo. (BRAIN) — As Interbike prepared to open this week, POC announced four new U.S. sales reps, among 17 new reps hired since June 1. POC plans to reveal an expanded road cycling product line at Interbike.
Posted in Industry News
September 8, 2014
LAS VEGAS (BRAIN) — Slidepad Technologies, Inc. is rebranding its single-lever brake system as SureStop, moving away from the Slidepad branding immediately.
"SureStop has been selected to better communicate the technology's benefits to consumers and IBDs alike," the company said in a release Monday.
Posted in Industry News
September 8, 2014
LÉVIS, Quebec (BRAIN) — Lambert is now distributing SwissStop brake pads to its dealers in Canada.
Posted in Industry News
September 8, 2014
Power meter maker also has new Shimano 105 models.
BOULDER, Colo. (BRAIN) — At Interbike, Stages Cycling will be showing three new power meter crank models, including a hybrid carbon-alloy crankset option from FSA.
Posted in Product/Tech
September 8, 2014
MIAMI (BRAIN) — J&B is splitting off its recumbent brand from its cruisers and adult trikes, creating a new brand, Sun Seeker. The cruisers and trikes will continue to be marketed as Sun Bicycles.
Posted in Product/Tech
September 8, 2014
SCOTTS VALLEY, Calif. (BRAIN) — Giro's Empire mountain bike shoe, previously available in a limited edition, has been added to its regular product line, in a different color.
Posted in New Products
September 8, 2014
SAN DIEGO (BRAIN) — Maxima has announced its first distributor for its bicycle care products: BTI.
Posted in Industry News
September 8, 2014
MILWAUKEE (BRAIN) — Uncle Dick's, manufacturer of tire bead slip, is now available through Rumbleship.
"I ultimately decided to go with Rumbleship because they were concerned first and foremost about how they could best support the Uncle Dick's brand," said Rich Travis, owner of Uncle Dick's.
Posted in Industry News
September 8, 2014
LUGANO, Switzerland (BRAIN)—Effetto Mariposa, the company behind Giustaforza torque wrenches and Caffélatex tire sealant, moved its headquarters into a new facility in Lugano, Switzerland, from its previous location in Italy.
Posted in International
September 8, 2014
LAKE FOREST, Calif. (BRAIN) — Torcano Industries has hired a distributor in Norway with the newly formed Torcano Industries Norge AS.
Posted in International
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