Bicycle Leadership Conference
MONTEREY, Calif. (BRAIN) — It's a tentative move couched in words like "cautious," "respectful," "tentative," and "complex." But the Bicycle Product Suppliers Association and PeopleForBikes have agreed to examine whether the BPSA should move to combine forces with the industry's leading advocacy association.
MONTEREY, Calif. (BRAIN) — Mike Tyson is Robert Stevenson’s favorite philosopher. Or so he says. But why? It was Tyson who said, “Everyone has a plan until they get punched in the face.”
MONTEREY, Calif. (BRAIN) — Organizers of the Bicycle Leadership Conference have announced the agenda and speaker line up for the event, which is April 17-19 in Monterey, just before the Sea otter Classic.
MONTEREY, Calif. (BRAIN) — One dominant "brutal truth" that emerged at this year's Bicycle Leadership Conference, which wrapped up Thursday in Monterey, was this: The industry is struggling to keep up with, adapt to and embrace changing consumer behaviors.
MONTEREY, Calif. (BRAIN) — It’s called DRAFT, and PeopleForBikes had the idea for it about two years ago. The first one was held in Denver and drew 95 people. DRAFT brings together people to talk bikes and build community while enjoying craft beer.
MONTEREY, Calif. (BRAIN)—The message to retailers is simple: Embrace changes in the marketplace, especially consumer fixation with e-commerce, or your business could be in jeopardy.
MONTEREY, Calif. (BRAIN) — It was the last sentence in a magazine review of a Harley-Davidson motorcycle that caught Clyde Fessler's eye. The reviewer described riding a Harley as like riding a hog through a doorway.
BOULDER, Colo. (BRAIN) — For the third year running, Camber Outdoors and the Bicycle Product Suppliers Association are offering scholarships to bring four people to the Bicycle Leadership Conference this April in Monterey, California.
BOULDER, Colo. (BRAIN) — Camber Outdoors and the Bicycle Product Suppliers Association are offering scholarships to bring four people to the Bicycle Leadership Conference this April in Monterey, California.
MONTEREY, Calif. (BRAIN) — When Pure Cycles' co-founder Michael Fishman took the podium at the Bicycle Leadership Conference this afternoon, he apologized for fumbling with the mouse. "I'm a Millennial. This is a PC," he said, laughing. "I don't know how to use these things."
MONTEREY, Calif. (BRAIN) — The speakers kicking off the Bicycle Leadership Conference Wednesday morning in this scenic bayside community talked about an evolving consumer and lagging retail and brand response to shifting demands and needs.
MONTEREY, Calif. (BRAIN) — The 20Collective held a meeting after lunch Wednesday during the Bicycle Leadership Conference to discuss a proposal for an excise tax on bicycle products. The tax would fund a mainstream marketing campaign and other efforts to grow awareness of cycling in the U.S.
MONTEREY, Calif. (BRAIN) — With 5 percent growth in overall participation in 2013 and sales growth hitting double and single digits since 2010, the running market has stemmed recent sales and participation declines seen in other sports including biking and golf.
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