Product/Tech
SUN VALLEY, ID (BRAIN) — Smith Optics is expanding into the bike helmet market with three models, including a new all-mountain helmet called the Forefront.
INDIANAPOLIS, IN (BRAIN) — Zipp has introduced two new bottle cage designs, one made of aluminum and one of carbon fiber.
RANCHO SANTA MARGARITA, CA (BRAIN) — Serfas new TSL-T1000 headlight is a lightweight, CNC aluminum 1,000-lumen headlight for mountain biking.
SEATTLE, WA (BRAIN) — VeloBody Shave Stick was designed to make it easy to keep cycling legs smooth and conditioned.
BURNABY, British Columbia (BRAIN) — Cannondale Pro Cycling team rider Ted King worked with Sugoi to develop a signature custom jersey, called, "King of the Road."
BLOOMINGTON, Minn. (BRAIN) — QBP has “hunters, anglers and foragers” in its sights as the company introduces new house brand Cogburn Outdoors, which is showing a new backcountry fat bike at the Game Fair trade show this weekend in Minnesota.
SUN PRAIRIE, WI (BRAIN) — Challenge is making its cotton-casing cyclocross tubular, previously available only to sponsored pro athletes, available for purchase.
IRVINE, CA (BRAIN) — Felt Bicycles showed off its 2014 mountain bike line to a group of editors and a handful of retailers at the company’s headquarters in Irvine, California, this week.
MINNEAPOLIS, MN (BRAIN) — 45NRTH's new Fasterkatt shoe is designed for winter cycling, including cold weather cyclocross.
SAN FRANCISCO, CA (BRAIN) — The Atom is a generator and battery that attaches to a bike's rear hub and has a USB port to charge cell phones or other devices, including tablets, cameras or GPS units.
TEMPLEBOROUGH, UK (BRAIN) — Fat bikes are kid friendly with On-One’s Baby Fatty, a 12-inch frame built around a 24x4-inch wide tire set to go on sale in November for £800 ($1,250).
MORGAN HILL, CA (BRAIN) — Specialized's Epic line features all-new carbon and aluminum frames designed to be the sport's lightest and most efficient full-suspension cross-country bikes.
SAN DIEGO, CA (BRAIN) — Australia-based trainer brand JetBlack is entering the U.S. market this season with the JetBlack Z1 Fluid HYDROGEL Trainer.
WASHINGTON, D.C. (BRAIN) — Cannondale is working with the Consumer Product Safety Commission to recall about 500 Slice time trial bikes because the "brake plate" can loosen. The company has received one report of the loosening and no reports of injuries.
CHICAGO, IL (BRAIN) — SRAM this week released details of its second 1x11 mountain bike group, called XO1. The group slots in a few hundred dollars cheaper than its first 11-speed, single-chainring group, XX1, and will be available in September.
TORONTO, Ontario (BRAIN) — KindHuman is introducing a new affordable line of clothing to complement its higher-end offerings. The first piece in the new Aktive line is a limited edition Maccabi jersey.
HAYWARD, CA (BRAIN) — In 2007, framebuilder Kirk Pacenti hired Panaracer to make him some 650b mountain bike tires on a contract basis.
BOULDER, CO (BRAIN) — Polar Bottle has reduced the retail price of its Polar Bottle Ergo — an insulated "lifestyle bottle" — by 20 percent.
Originally priced at $18.99, the Ergo is now available for a suggested retail price of $14.99.
BURBANK, CA (BRAIN) — Fixie maker Pure Fix is donating $100 from the sale of two special edition bikes to Charity:Water, an organization that funds water projects in developing countries.
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