KONA, Hawaii (BRAIN) — Lava magazine editors and assistants once again counted bike brands used at the Ironman World Championships triathlon, held Saturday here. The magazine also counted shoes, wetsuits, helmets, saddles, aerobars, hydration system and even oversized derailleur pulleys as a way of assessing what brands have momentum among the elite athletes, pro and amateur, who qualify for the sport's best-known event.
As it has been for several years, Cervelo was the most popular bike by far, with 570 bikes. Trek was a distant second with 261 bikes.
Canyon bikes made the biggest leap in the last year, moving from 39 bikes a year ago (15th most popular) to 102 bikes this year, putting the German brand in 6th place. The order of the top five were unchanged since last year: 1. Cervelo, 2. Trek, 3. Specialized, 4. Felt, 5. Argon 18.
In the helmet count, Rudy Project came out on top for the 7th year in a row, with 480 of the brand's helmet in use. Giro was second.
The full results are at lavamagazine.com/2017-ironman-bike-count.
