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Colorado's Crested Butte/Gunnison Valley uses mobile app to promote trail network

Published May 31, 2017

GUNNISON, Colo. (BRAIN) — The Gunnison-Crested Butte Tourism Association is using a mobile app to promote its vast trail network and encourage mountain bikers to try out all 750 miles of trails in the area.

The CBG Trails App by GoMaps tracks and records rides in the Trailquest competition. Each unique mile of trail ridden will add up in a race to 750. The app is available for free in iTunes and GooglePlay.

"TrailQuest will push visitors and locals alike to try trails they have never ridden before. Looping the same trail everyday will not build up unique mileage ridden. In order to move up the leaderboard, users must continue to explore new areas. Mile-marker incentives will keep riders pushing for more," the association said.

Leaderboards will be posted in the app, around the towns, and online. Participants who ride 750 unique miles will earn a TrailQuest bike jersey.

More information: iOS app | Google Play app.

 

Photo from Crested Butte's 401 Trail by Trent Bona.