MALLABIA, Spain (BRAIN) — Mariano Gon has joined Orbea as American sales director, effective Wednesday, March 1.
Gon has more than 20 years of experience working in the Spanish and U.S. bicycle markets. He was most recently director of global sales at Santa Cruz Bicycles.
"Orbea already enjoys great prestige in the United States, and for me it is an exciting challenge to expose even more riders to the quality of our products," Gon said. "The Orbea USA team, with Gonzalo García de Salazar at the helm, is doing spectacular work and I am sure that together we will succeed in growing Orbea in this dynamic and demanding market."
Orbea stated: "Mariano is lending a hand with our ongoing project to continue strengthening our presence in the United States. His knowledge of the sector and vast experience make him a valued member of our subsidiary in the USA."