SALT LAKE CITY (BRAIN) — Photographer Justin Olsen is auctioning a limited-edition photo print of pro rider Paul Basagoitia, with the proceeds to benefit Basagoitia's recovery fund. Basagoitia, sponsored by Scott USA, suffered a severe spinal injury during the Red Bull Rampage in late October and has been in recovery since then.
"Paul is part of the Scott family and we're pleased to help Justin with this auction," said Zack Vestal, Scott's bike marketing manager. "Justin came to us with the concept and we had no hesitation in covering his production costs. ... We will be supporting Paul in this way and in a number of ways not always visible to the public. He's important to us of course as a rider and also as a representative of our brand and what we stand for."
This image originally appeared in Bike Magazine; it was captured by Olsen during production of the mountain bike film "Where the Trail Ends" by Freeride Entertainment/Red Bull Media House.Vestal said the image appearing in the magazine was a milestone in Paul's career, and as such it has sentimental value to him.
The print on auction is as a stretched canvas gallery wrap, and is ready to hang on the wall. Only two prints have been made of this image. The auction winner will hold one, and the other one will be delivered directly to Basagoitia upon the completion of the auction.
The auction is hosted on eBay. More information on Basagoitia's recovery is available at irideforpaul.com.
