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Fritz Bohl launches new distributor, Zeitbike

Published July 28, 2015

VENTURA, Calif. (BRAIN) — A new distributor, Zeitbike, is being launched this week by Fritz Bohl, the former CEO of Abus North America. Zeitbike's dealer portal went live Monday.

"All Zeitbike products are well-designed, long-lasting, simple to use, and aesthetically appealing. The company establishes only exclusive partnerships to ensure focused attention on its brands," the company said.

Current product offerings include Pedal Pusher t-shirts, VDO cycling computers, TWO Magazine, and ASS-SAVERS. Most products are in stock and ready for orders, and other brands in the pipeline will be announced soon.

Besides exclusive brand partnerships, the company's plan is to create "a lean operational structure that lends itself to favorable dealer margins, IBD support such as MAP/MSRP policies, and a simple ordering experience for shops. In addition, Zeitbike has pioneered a rewards and discounting structure that is brand new to the industry. The $99 minimum order requirement for free ground shipping in the U.S. is another key differentiator."

Zeitbikes has sales rep coverage in more than 15 states, including RP Active's seven reps in the Midwest and Dean Weinberger in Florida. More rep partnerships will be announced soon.

Dealers can sign up online immediately at zeitbike.com. Zeitbike will also be at Interbike and can be contacted at info@zeitbike.com or 1 (877) 612-2212.

Topics associated with this article: Distributor news