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IBD Summit registrants to get VIP treatment at Interbike

Published March 14, 2014

SAN JUAN CAPISTRANO, Calif. (BRAIN) – Registered attendees at next month's IBD Summit in Monterey, Calif., will receive VIP cards for September's Interbike Expo. The cards will allow access to several benefits, including exclusive access to two new VIP lounges at the Las Vegas show.

The new VIP Retailer lounges will be located near the show floor at Interbike, and within the expo area at OutDoor Demo. Both lounges give retailers a place to sit, relax, recharge, cool down and/or grab some refreshments during the events.

"The VIP Card for Interbike is our way of saying thank you to the retailers who take time to step away from their stores and attend the IBD Summit," said Pat Hus, vice president of Interbike. "We understand that we are asking retailers to leave their store at a busy time of the year, but by attending the IBD Summit retailers will get world-class education specifically tailored to the unique challenges faced by IBDs. The IBD Summit will change the way they do business and will ultimately help them become more profitable, so there's an argument to be made that retailers can't afford not to attend."

Additional Interbike VIP card benefits include a $25 per day food and beverage voucher for Interbike, VIP seating at the Interbike industry breakfast, Skip-The-Line Access at all Interbike events and functions, complimentary hotel upgrades at Mandalay Bay and "White Glove/VIP Registration" at Interbike.

The IBD Summit is April 8-10; retailers can register at the IBD Summit website.

Topics associated with this article: Sea Otter Classic, IBD Summit, Interbike