Raleigh hires Landsaat as R&D manager • KB Sales to rep Louis Garneau in NorCal, Nevada • Citigroup sponsor NYC bike share program to tune of $41 million
KENT, WA (BRAIN) Tuesday May 8 2012 10:05 AM MT—Raleigh America has hired Mark Landsaat as its new research and development manager for the Raleigh and Diamondback brands.
Landsaat will be responsible for the development and implementation of frame platforms and new technologies.
Landsaat has worked in the bike industry for more than 15 years in a variety of product development positions. For the past three years he has been a consultant for Diamondback in the development of the Knuckle Box full-suspension platform. He has also spent time consulting with other brands and OEMs, including Pro Flex, K2, Tomac, Iron Horse, Kinesis and Axman.
“Raleigh and Diamondback are iconic brands that have momentum in the current market and exciting plans for the future,” Landsaat said. “I have been connected with the brand since I was a kid. My first road bike was a 24-inch-wheeled Raleigh-Creda team replica. Now, 32 years later, I’m part of the team that will develop the next generation Raleigh road bikes. How can you not be excited about that?!”
KB Sales to rep Louis Garneau in NorCal, Nevada
NEWPORT, VT (B Louis Garneau USA is working with KB Sales Group for representation in Northern California and northern Nevada, the companies announced Monday. KB will start representing Garnea effective June 15.
KB is composed of Kyle Bezanson and newly hired sub-agent Andres Douzoglou. Bezanson also represents Cervelo. Douzoglou joins the agency from Tribe Multisport in Phoenix, where he was operations manager.
KB will be supported by inside sales representative, Shannon Medine, and custom inside sales representative, Kimiko Dae Fitz.
Tuesday May 8 2012 10:19 AM MT—Citigroup has reached a $41 million agreement with New York City to sponsor the country's largeset bike share program.
According to Mayor Michael Bloomberg's office, the sponsorship will allow the program to offer bike rentals at a low cost to users and at no cost to city taxpayers.
The program will being in July in parts of Manhattan and Brooklyn. As part of the sponsorship agreement, Citi Bike branding will be displayed on the system’s 10,000 bikes and 600 bike-docking stations. The system will be operated by Alta Bicycle Share and the city will split any profits with Alta.
“The idea behind bike share is simple: give people one more way to get around town,” Bloomberg said. “We’re able to create this new option at no cost to taxpayers because of the commitment of an institution with a 200 years tradition in New York: Citigroup. The new Citi Bikes will be an affordable, entirely new, 24/7 transportation network that will help New Yorkers get where they’re going faster. When the walk seems a little far, New Yorkers can choose to skip the hike, and take a bike.”
MasterCard will be the system’s exclusive payment sponsor, with a $6.5 million commitment. MasterCard will equip the bike share stations with PayPass Tap & Go payment points, in addition to traditional magnetic stripe terminals.
The solar-powered, wireless docking stations will be located on sidewalks, curbside road space, plazas and other locations. Each station can accommodate between 15 and 60 bikes. The self-contained stations require no utility connections and can be installed in minutes.
The system will be affordable, with an annual membership cost of $95. There also will be options for day and weekly memberships. Members must be at least 16 years old and are entitled to unlimited use of the system for individual bike trips of up to 45 minutes. Members using the Citi Bikes for longer periods will be charged a graduated fee.
