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Published January 19, 2012

Free-Flite donates $10,000 to SORBA chapter • Switchback magazine partners with IMBA

WOODSTOCK, GA (BRAIN) Jan. 20— Retailer Dan Thonton, the owner of Free-Flite Bicycles, has donated $10,000 to the Woodstock, Georgia, chapter of the Southern Off-Road Bicycle Association

Thornton’s and Free-Flite have donated $25,000 since the chapter's inception. 
"I just thought 'wow', this would be really cool if I could pull this off," said Thornton, who owns and operates three Free-Flite Bicycles locations.

"SORBA Woodstock is passionate about off-road cycling," Thornton added. "And you've got to support those people putting their life into it. There are people literally putting hundreds of volunteer hours into the trail networks in Woodstock and it was no-brainer to help them expand the system."

For more information about SORBA Woodstock's trail building network and new trail construction progress, visit www.sorbawoodstock.org.

Switchback magazine partners with IMBA
SOUTH PASADENA, CA (BRAIN) Jan. 20 —Move Press's switchback magazine has become a partner with the International Mountain Bicycling Association, the publisher announced this week. As a media partner, switchback will broaden its circulation by offering IMBA members the gift of a switchback subscription.
 
"IMBA's mission is a natural fit for switchback," said Move Press founder Brad Roe.  "We are honored to offer new and existing IMBA members the gift of switchback magazine and we are looking forward to helping IMBA grow their membership and raise awareness about their education and advocacy efforts around the world."
 
Switchback was launched in November; it will publish six issues in 2012.