PORTLAND, OR (BRAIN)—Portland Design Works (PDW) donated 500 Radbot taillights, at a value of over $9,000, to Oregon’s Bicycle Transportation Alliance (BTA).
“We feel that giving back is part of the being in the Portland cycling community,” said PDW co-founder Dan Powell. “Working with the BTA is a privilege for us. After all, we’re able to utilize the fruits of their labor on a daily basis when we ride around Portland.”
Many of the lights will be used as incentive for potential Willamette Week Give!Guide donors to give to the BTA in 2010. From November 11 to December 31 a $25 donation to the BTA through the Give!Guide gets you a BTA membership, and a $50 donation snags you a Radbot to go along with the membership.
“Partners like PDW allow us to further our reach and impact while providing well designed, useful components to new and renewing members,” said BTA membership director Tom Rousculp. “Our relationship with PDW is not only rewarding, it's fun. That's what sets them apart.”
The lights were delivered to the BTA’s downtown Portland office via bike by PDW’s staff.
PDW and the BTA are proud members of 1% For The Planet.