News
SAN DIEGO, CA (BRAIN)—WD-40 Co., whose penetrating oil has been a household name since the 1950s, is launching WD-40 BIKE, a new business unit focused exclusively on cycling-specific maintenance products.
RATZENRIED, Germany (BRAIN)—Thousands of retailers, media people and suppliers came to this town Tuesday to test ride bikes under stunning blue skies.
FRIEDRICHSHAFEN, Germany (BRAIN)—Market factors such as the devaluation of the euro, Europe’s economic slump and poor weather are all weighing on the minds of many gathered here for the start of Eurobike on Wednesday.
RATZENRIED, Germany (BRAIN)—At a press conference Tuesday during Demo Day, Fox unveiled a smartphone app to help riders set up their front and rear suspension. The free app is designed to work with all of Fox’s 2013 shocks. It will be available for the Android, iPhone and iPad as early as next week.
FRIEDRICHSHAFEN, Germany (BRAIN)—When it comes to bicycles, the Dutch know how to treat themselves.
BOULDER, CO (BRAIN) — The Taiwan Bicycle Exporters Association has committed to another three-year, $150,000 investment in the Bikes Belong Foundation. This will bring TBEA's total contribution to $300,000 by 2015.
OGDEN, UT (BRAIN) — Fat bike maker 9:ZERO:7 is moving its distribution center from Anchorage, Alaska, to Ogden, Utah, the company announced this week.
The company said the new location will allow it to service its dealer base more easily.
TAMPA, FL (BRAIN) — Police in Tampa will use Kona's recently launched Safariland 29er patrol bikes at the Republican National Convention this week.
The convention was brought to order briefly on Monday before being adjourned because of an approaching tropical storm.
Hawley has added two new sales reps in the West to round out coverage there following the opening of a West Coast distribution center in Nevada earlier this year.
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FRIEDRICHSHAFEN, Germany (BRAIN)—Eurobike, the global industry’s largest and most important tradeshow starts Tuesday, drawing 40,000 visitors to the shores of Lake Constance in Southern Germany during its four-day run.
In the spirit of “what would Leslie want us to be doing right now.”
COLORADO SPRINGS, CO—Lance Armstrong’s lifetime ban from sport for doping may have relatively little affect on the retired athlete’s standings in the bike industry, as several of his longtime sponsors are continuing to support him and his foundation.
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