News
BOULDER, CO (BRAIN) — Supporters of the Bicycle Product Suppliers Association are hoping to push its membership count to over 100 companies for the first time for the organization's 100th anniversary next year.
![The Assos headquarters in San Pietro di Stabio, Switzerland The Assos headquarters in San Pietro di Stabio, Switzerland](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/assosslide.jpg?itok=6ouc7kpU)
SAN PIETRO DI STABIO, Switzerland (BRAIN) — Assos, the Swiss company that invented the Lycra cycling short in 1976, rarely updates its clothing designs, but 2013 is the year for the launch of a new line of bib shorts to replace its S5 line, introduced in 2008.
WATERLOO, WI (BRAIN) — Trek Bicycle has extended its sponsorship of the African pro road cycling team, Team MTN-Qhubeka.
In its first year as a UCI-registered Pro Continental team, Team MTN-Qhubeka scored a major win with Gerald Ciolek victory at Milan-San Remo.
CHARLOTTE, NC (BRAIN) — 2006 Tour de France champion Oscar Pereiro will attend the Interbike Expo next week, meeting attendees at the Pinarello booth. Pereiro also will ride the Viva Bike Vegas Gran Fondo Pinarello on the Saturday following the show.
SAINT HUBERT, Quebec (BRAIN) — Starting next month, the Croozer bike trailer brand will be distributed in North America by its new Canadian subsidiary, Croozer's Germany-based parent, Zwei plus zwei GmbH, said Friday that it has terminated its relationship with Thule North America, which
PORTLAND, OR (BRAIN) — Cyclone Bicycle Supply has gone live with SmartEtailing’s Supplier Sync program, allowing retailing customers to see many of the products Cyclone carries from a subscribing Cyclone dealer’s website.
![July category sales, 2013 compared to 2012. LTG July category sales, 2013 compared to 2012. LTG](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/Untitled2.png?itok=QiQVTJsm)
BOULDER, CO (BRAIN) — Retail merchandise sales were up 2 percent in July, coming in at $382 million according to Leisure Trends Group's RetailTrak IBD sales summary.
![Graeme Newell Graeme Newell](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/newell_headshot_full_sized.jpg?itok=IkU7sg8W)
SAN JUAN CAPISTRANO, CA (BRAIN) —Emotional-marketing guru Graeme Newell will be the keynote speaker for the Interbike Industry Breakfast as the trade expo opens later this month.
BOSTON, MA (BRAIN) — BMC Switzerland has hired True Communications to assist with public relations and marketing programs in the U.S., the companies announced this week.
![](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/663.jpg?itok=WCn9wWPT)
SAN DIEGO, CA (BRAIN) — U.S. saddle maker Selle Anatomica says it looking for international distributors.
Selle Anatomica saddles are all made in Wisconsin. They feature a patented slot that allows each side of the pelvis to move independently.
New research from Nielsen Corp. shows that half of consumers are now willing to spend more on products and services from companies that give back to society.
MONTEREY, CA (BRAIN) — Organizers have set dates and released an early program for next year's Bicycle Leadership Conference.
The conference will be held April 8-10 at the Monterey Plaza Hotel and Spa, Monterey, California.
Organizers said topics at next year's conference will include:
LONGMONT, CO (BRAIN) — Colorado brewer Oskar Blues, which also owns a small custom bike brand, Reeb, is opening a combination restaurant and bike retail space here later this year.