News
NEW YORK (BRAIN) — Bicycling magazine has made Ad Age's "2014 Magazine A-List," a list of 10 magazine titles that are innovating and thriving in the Internet age.
SALT LAKE CITY (BRAIN) — Steve Meineke, Accell North America's former president and CEO, said his transition from the bicycle industry into the outdoor market was like packing seven years of work into one.
MILAN (BRAIN) — Luxottica SpA reported Monday that 2014 sales rose 5.3 percent to 7.7 billion euros ($8.9B) as strong performance in North American buoyed the eyewear giant’s bottom line.
FORT COLLINS, Colo. (BRAIN) — Niner Bikes is now sponsoring racer Rebecca Rusch, known for her wins at endurance mountain bike events and gravel races. Rusch has been sponsored by Specialized since 2003.
SAN CARLOS, Calif. (BRAIN) — Ritchey Design has made additions to its marketing staff worldwide.
PLEASANTON, Calif. (BRAIN) — Jakroo USA has bought its former Canadian distributor, Hayman Sport Inc. In addition to new employees and reps that came with the acquisition, Jakroo has hired Tsering Alleyne as its new marketing manager.
MADISON, Wis. (BRAIN) — Saris Cycling Group, the parent company for Saris Racks and CycleOps, has changed its minimum advertised price policy. Effective Feb. 1, 2015, the MAP policy will prohibit advertising at below MSRP on Saris and CycleOps products.
COLORADO SPRINGS, Colo. (BRAIN) – USA Triathlon recently welcomed three new members to its board of directors. Staci Brode, Ben Collins and Joel Rosinbum recently began serving on the 12-member board.
INDIANAPOLIS (BRAIN) — SRAM has named Declan Doyle brand manager for Zipp.
ORANGE, Calif. (BRAIN) – Triathlon Business International and Slowtwitch.com have announced the top 50 multisport retailers in the U.S. for 2014. Compiled by Slowtwitch.com publisher Dan Empfield, the top 50 was determined by consumer and supplier votes.
MORGAN HILL, Calif. (BRAIN) — Kali Protectives has hired longtime Bike Rumor contributor and tech editor Saris Mercanti to a new marketing role. Working with sales and marketing manager Bryan Mason, Mercanti will oversee brand communication, in-house content creation and help expand the brand’s moto division.
LAGUNA BEACH, Calif. (BRAIN) — Hwa Fong Rubber, parent of the Duro tire brand, has begun a partnership with mountain biker Hans Rey.
According to the tire brand, Rey will bring his knowledge and expertise to both the R&D and marketing departments at Duro and assist in developing the brand worldwide.
PORTLAND, Ore. (BRAIN) — Cyclone Bicycle Supply has added three new outside sales reps.
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