News
THOMPSON, Conn. (BRAIN) — Organizers of the KMC Cross Fest, a long-running event that includes races, recreational rides and an expo, said they will expand the event to four days this fall and add dealer and media event.

MORGAN HILL, Calif. (BRAIN) — In a letter to retailers this week, Specialized said that it has enabled automated inventory data exchange with four major retail point-of-sale providers. The company is inviting dealers to subscribe to share their inventory data.
OGDEN, Utah (BRAIN) — Rotor America has hired a new dealer technical support team member, Aaron Peet.
Peet previously worked as a demo driver for Specialized before building a demo program at Industry 9 Wheels.

BOULDER, Colo. (BRAIN) — The Haywire Heart is a new book from VeloPress, co-authored by Chris Case, John Mandrola, MD, and Lennard Zinn.
BOULDER, Colo. (BRAIN) — The International Mountain Bicycling Association is the new title sponsor of the IMBA National Enduro Series.
LONDON (BRAIN) — Immediate Media Co., the owner of BikeRadar.com, Cycling Plus magazine and about 75 other consumer media titles, has been acquired by Hubert Burda Media, a Munich, Germany-based technology and media company.
WASHINGTON (BRAIN) — The National Retail Federation said Friday that the most recent holiday retail sales were up 4 percent, with "non-store" sales up 12.6 percent to $122.9 billion.
The numbers exclude automobiles, gasoline stations and restaurants.
BOULDER, Colo. (BRAIN) — Camber Outdoors has announced the 2017 class of participants in its mentoring program. The organization made the announcement to coincide with National Mentoring Month.
SAN CARLOS, Calif. (BRAIN) — Mobile bike shop franchiser Beeline Bikes has announced a new Retail Partner Program, enabling brick-and-mortar retailers to add a mobile component to their business with Beeline's full support infrastructure.

KAOHSIUNG, Taiwan (BRAIN) — Pinarello has responded to public claims that its newest road frame, introduced this week, infringes on patents owned by Velocite related to a concave downtube, intended to smooth airflow over waterbottles.
COSTA MESA, Calif. (BRAIN) — Brandee Lepak was recently voted chair of the National Bicycle Dealers Association Board.
Lepak, owner of Global Bikes in Gilbert, Arizona, takes over the role from Chris Kegel, who resigned following his recent cancer diagnosis. Lepak joined the board in 2013.
PARK CITY, Utah (BRAIN) — POC has hired cycling and snow sports veteran Mallory Burda to head its North American marketing efforts. Burda joined the Swedish brand on January 9 and will focus her efforts on POC's growing snow and bike categories.
LEVIS, Quebec, and LEXINGTON, S.C. (BRAIN) — Hawley-Lambert has added Andrew Pajak and Patrick Turgeon to its product management team.