WILMINGTON, Del. (BRAIN) — John Strojny, who has operated three New Balance athletic footwear stores for 20 years, purchased an existing Delaware shop, Brandywine Cyclery, and recently reopened it as a Giant Partner Store under the new name of Brandywine Bikes.
Strojny and his staff worked with the Giant retail services team since January to fully redesign the 3800-square-foot space. The store now features a full collection of Giant, Liv and Momentum bikes and gear, along with new fixtures and displays.
Strojny said he bought the store with the sole intention of turning it into a Giant Partner Store, and that the space's new look has left an impression with customers.
"Every customer that has come in that had also visited the old store has commented on the new look and feel," he said. "And the comments have all been positive. We definitely have the most attractive, customer-friendly store in our area."
With a staff of eight employees — three full time and five part time — the store is located just minutes from bike-friendly roads and routes including the Delaware Greenway and the mountain bike trails of Brandywine State Park.
Brandywine Bikes celebrated its grand opening June 24.
