News

Posted January 9, 2018

SANTA ROSA, Calif. (BRAIN) — Joan Rojas, the founder of the Buff headwear brand, died Sunday at 71.

Posted January 9, 2018
Ford is launching a cellular-vehicle-to-everything — C-V2X — system that includes bikes.
Ford's display at CES 2018. Photo courtesy of Ford.

LAS VEGAS, Nev. (BRAIN) — Trek Bicycle and Tome Software are showing a new artificial intelligence-driven bicycle-to-vehicle communication system at the Consumer Electronics Show here this week. 

Posted January 9, 2018

MASSA MARITTIMA, Italy (BRAIN) — A new company, Bike Connection Agency, will hold a cycling media event next month in Italy.

Posted January 8, 2018

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike says it wants to "lead early OEM conversations" with a new hall dedicated to original equipment manufacturers at its September show in Reno, Nevada. The show also will produce a dedicated OEM directory for the show. The OEM area will be called "Source."

Posted January 8, 2018

SAN FRANCISCO (BRAIN) — A U.S. District Court judge in California on Monday ordered that Fox Factory's patent infringement case, filed here in February 2016, be dismissed and moved to a Colorado court.

Posted January 5, 2018

OGDEN, Utah (BRAIN) — Aaron Walker has left Mavic North America, where he was commercial manager, to pursue new opportunities, the company announced Friday. Walker had been with the company 16 years.

Posted January 5, 2018

EAST BURKE, Vt. (BRAIN) — Following a search process that began in August, the Kingdom Trails Association announced Friday that it has hired Abigail Long as the organization's new executive director.

Tim Tierney, who served as the association's executive director for more than a decade, resigned last May.

Posted January 5, 2018
The Alchemy Oros.

DENVER (BRAIN) — Alchemy Bicycles has expanded production capacity at its factory, added 20 new dealers, three new international distributors and two new independent sales reps. The company also will begin shipping complete bikes for the first time.

Posted January 5, 2018

NEW YORK (BRAIN) — Bike retailers up and down the East Coast are closing this week as the so-called "bomb cyclone" weather phenomenon dumped more than a foot of snow on eight states and knocked power out for tens of thousands of residents.

Posted January 5, 2018
The 35-year-old component brand cites challenging marketplace in decision to close.
American Classic's 35th anniversary logo

TAICHUNG, Taiwan (BRAIN) — Amclassic Inc., the parent company of the American Classic wheel and component brand, has voluntarily closed its factory here and laid off about 40 employees in Taiwan and the U.S.

Posted January 5, 2018

LETHBRIDGE, Alberta (BRAIN) — Reid Cycles has entered the Canadian market, with sales through Step 4 Distributing in Alberta. 

Posted January 5, 2018

RIDGEFIELD, Wash. (BRAIN) — SR Suntour North America said it has seen "tremendous growth" in the last two years and is moving into a larger facilty as a result.

Posted January 5, 2018
An investor group has made a stalking horse offer and will acquire the company from bankruptcy unless it's outbid.
Photo courtesy of Niner.

DENVER (BRAIN) — If all goes to plan, a Colorado investor group will acquire Niner, Inc.'s assets and bring the company out of bankruptcy before the end of the month

But first, other potential buyers will be given a chance to bid for the company at an auction next Thursday.

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