News
MEQUON, WI (BRAIN)—Answer Products has launched a new Web Site.
NEWBURY PARK, CA (BRAIN)—Visitors to the Giant Bicycles Web site will discover a new look and an enhanced, more user-friendly design that makes it easier for them to find just the right bike.
LAS VEGAS, NV (BRAIN)—If Monday’s motto at Outdoor Demo was “true grit,” Tuesday’s was “true fun,” as the sun shone less fiercely and the crowds were denser.
Check out video from the Specialized Ride to Interbike for Susan G. Komen for the Cure.
ARLINGTON, VA (BRAIN) —Freshbikes Franchising, LLC, a new company formed by two Conte’s Bicycle and Fitness franchise owners, will take over the entire Conte’s franchise system, the company announced on Monday.
Attention all you Tweeters at Interbike: The official Tweetup takes place tonight at 7 p.m. at Lavo, a bar inside the Palazzo. Sip on free drinks while meeting the faces behind industry tweets. For more info see @Bike_Tweetup.
CHAPEL HILL, NC (BRAIN)—Performance Bicycle has selected 3point5.com to provide online training for Performance’s retail sales people.
LAS VEGAS, NV (BRAIN)—Lake Cycling has entered into a distribution partnership with Veltec Sports.
LAS VEGAS, NV (BRAIN)—Tomac has introduced the Vanish 160 for 2010—an all-day pedaling bike for the roughest of terrain.
LAS VEGAS, NV (BRAIN)—Santa Cruz Bicycles is going where no manufacturer has gone before—a carbon fiber 29er called the Tallboy.
According to Santa Cruz marketing project manager Mike Ferrentino, the company has been experiencing a growing demand for a 29er over the last couple of years.

I really didn’t knew what I was getting into when I signed on to join Specialized president Mike Sinyard, staff, dealers and fellow journalists for a 660-mile, six-day ride from Morgan Hill, California to Las Vegas for Interbike. But Mike had personally invited me and BRAIN publisher Marc Sani, a ride veteran, assured me it was an experience not to be missed. He was right.
"I gotta say it now, better loud than too late."
—Eddie Vedder on Pearl Jam's new track "Amongst the Waves." The album "Backspacer" comes out tomorrow.
HOUSTON, TX (BRAIN)—Diadora Sport Srl of Caerano San Marco, Italy has appointed Trialtir-USA of Houston, Texas distributor for cycling shoes and accessories for the USA market.