News
CHAPEL HILL, NC (BRAIN)—Performance Bicycle has appointed Cindy Marshall as its new chief marketing officer.

BETHEL, CT (BRAIN)—Wheel manufacturer Topolino Technology is introducing wheelchair wheels for the very first time this September.
MONTREAL, Quebec (BRAIN)—Dorel Industries has launched Cycling Sports Group (CSG), Asia Pacific.

BRAIN kicked off its Dealer Tour of Washington D.C. on Tuesday with stops at shops in Alexandria, Crystal City and Arlington. We capped a long day by joining 200 local riders for Conte's Tuesday night shop ride. Here are some pictures from the first day:

WASHINGTON, D.C. (BRAIN) — Leading shops in the Virginia suburbs surrounding the nation's capital have overcome economic uncertainty this spring by maximizing inventory turns and ordering just in time.

ARLINGTON, VA (BRAIN)—The new operators of the Conte’s franchise have finalized the Freshbikes name for six Conte’s stores and will transition to the new brand by August 2012.
“Google ‘moon hoax,’ ‘cause if people believe he had a motorized bike they may as well know the truth about the moon landing.”

NEWBURY PARK, CA (BRAIN)—Giant Bicycles founder King Liu is set to embark on his latest cycling journey, “Green World on Wheels,” June 14-19 in The Netherlands. Over a six-day period, King will complete a 500km ride (310 miles) through the nation described as a “cycling paradise.”
FORT COLLINS, CO (BRAIN)—Cantitoe Road has hired industry veteran John Bradley as its director of sales. Bradley will develop Cantitoe Road’s sales and dealer network.
BY JASON NORMAN
DENVER, CO—Ken Gart’s formula for turning around Colorado’s Bicycle Village stores nine years ago was simple.
BY JASON NORMAN
CHICAGO, IL—Doing more with less. That was the strategy of several bike companies, many of which trimmed workers the past two years as they cut costs to align with a decline in sales.
WASHINGTON, D.C. (BRAIN)—BRAIN editors and sponsors expect to brave a couple of showers and possible thunderstorms today when they set out by bike to learn how retailers in the nation’s capital have fared this season as part of the magazine’s latest Dealer Tour.