News
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike is hosting four lounges on the show floor of its International Bicycle Expo 2010.
CARLSBAD, CA (BRAIN)—Haro and Masi launched their 2011 bikes to the press yesterday at the Sheraton Carlsbad, as both brands had different points of emphasis to stress.
For Haro it’s back to the future, as the company looks to reintroduce its “Dare to be Different” slogan.
Got opinions on best business practices? If so, you may be a good fit for BRAIN’s State of Retail panel. We are currently recruiting a new crop of retailers to sit on the next panel. The commitment starts with the October issue and lasts for one year (18 issues). The first answer will be due in late August.
One CEO of a top-ten bike brand tells me that as a very rough estimate, he thinks financing in all its various elements ends up representing as much as 10% of his wholesale pricing. 10% of the approximately half of all BPSA bikes pre-seasoned last year means cyclists (consumers) ended up paying almost $125 million (at retail) to support wholesale finance costs in 2009.
"To be good at this you have to be both good on your bike, and also have an understanding of athletics in general. You see a lot of hockey players, lacrosse and soccer players. It's a mix of what we jokingly call 'bike jocks.'"
MONTREAL, Quebec (BRAIN)—Outdoor Gear Canada (OGC) has been named one of three Québec finalists (manufacturing category) in Ernst & Young's 2010 Canadian Entrepreneur of the Year competition.
BOULDER, CO (BRAIN)—Elite Bicycles Asia has partnered with Vincero Design for Asia, New Zealand, Australia and Japan.
Located in Boulder, Colorado, Vincero Design was founded in 2008 by Robert Kondilas. Vincero Design is known for its water bottle mount system for bike frames.
EXETER, NH (BRAIN)—Industry veteran Christoper Zigmont has opened up a marketing and business development consultation Web site to the cycling industry.
LOS ANGELES, CA (BRAIN)—Currie Technologies will unveil a retail concept store which they expect to have opened for business by early September.
The IZIP Store will be located at 609 Lincoln Boulevard on Highway 1, just south of Santa Monica near the Pacific coast in Venice, California.
Bike-alog is cleaning up its database and needs your new product information. With over 600 Bike-alog members you will expand your visibility to dealers in the marketplace while helping them source your products faster.
BLOOMINGTON, MN (BRAIN)—Problem Solvers has launched a completely rebuilt Web site.
The ambitious makeover, which includes a blog, interactive forums, and updated and expanded product pages is designed to make the brand more accessible and relevant to bike dealers and consumers.
BOSTON, MA (BRAIN)—The Boston Bike Share Program will receive $3 million in federal funding from the U.S. Department of Transportation to implement a new bike share system throughout the city.
KEYSTONE, CO (BRAIN)—Dealers got to meet Tom Larter at the first company event he’s attended since joining Specialized as its director of marketing for equipment about a week ago.
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