News

Posted September 1, 2010

It doesn't happen very often...getting weepy while reading the Wall Street Journal today...
Sept 1 article in the personal journal titled "look ma, no pedals"....all about ditching the training wheels with balance bikes for the toddlers...it's wonderful on several pedal-less fronts...

Posted September 1, 2010

FRIEDRICHSHAFEN, Germany (BRAIN)—SRAM president Stan Day announced yesterday that SRAM is currently working on “breakthrough” e-bike technology, targeting its launch for Q1 of model year 2012.

Posted September 1, 2010

"It allows you to maintain an identity on your bike without having to be subsumed by the sporting image or aggressive-commuter image."

Posted September 1, 2010

WATERLOO, WI (BRAIN)—Trek Bicycle and The Luxembourg Pro Cycling Team Project have signed a long-term partnership agreement.

The new team, featuring brothers Frank and Andy Schleck, will be part of the Trek Family for 2011 and beyond.

Posted September 1, 2010

LAGUNA HILLS, CA (BRAIN)—Bicycle Retailer and Industry News magazine is collaborating with SmartEtailing to bring content from its Interbike Show Dailies to consumers after the show.

Posted August 31, 2010

SEATTLE, WA (BRAIN)—To highlight the energy and enthusiasm within the company and its users, Nuun will be introducing a new logo and branding initiative at Interbike.

Posted August 31, 2010

DENVER, CO (BRAIN)—Primal Wear recently donated 1,000 custom Trips for Kids jerseys to Trips for Kids International.

Posted August 31, 2010

"He was a special man to me, to cycling, and to all of France. Laurent, we will all miss you."

Posted August 31, 2010

SAN JUAN CAPISTRANO, CA (BRAIN)— This year’s Interbike show could be the last in Las Vegas as organizers contemplate a possible move to Anaheim, California, or Salt Lake City, Utah, for 2011 and beyond as well as earlier August show dates.

Posted August 31, 2010

FRIEDRICHSHAFEN, Germany (BRAIN)—Giro is officially in the shoe market. Backed by the resources that its parent company Easton-Bell can deliver, Giro is taking aim at the big three in cycling shoes—Shimano, Specialized and Sidi.

Posted August 30, 2010

PHILADELPHIA, PA (BRAIN)—Kestrel Bicycles has re-entered the Canadian market with expanded distribution through Slipstream Athletics.

Slipstream Athletics will immediately start to distribute the Kestrel line of high-end road and triathlon bikes throughout Canada’s specialty bicycle retailers.

Posted August 30, 2010

SAN JUAN CAPISTRANO, CA (BRAIN)—The 2010 International Bicycle Expo in Las Vegas will kick off with a special press conference featuring keynote speaker U.S. Representative and Congressional Bike Caucus founder Earl Blumenauer of Oregon.

Posted August 30, 2010

Last week was Secreto Numero Uno, which was to write press releases that magazines want to publish. And we gave suggestions for how to do that (or, if you recognize you can’t, at least the suggestion to hire someone who does).

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