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I’ve followed professional wrestling for several decades. It’s the best integrated marketing on the planet and their longevity and strong financials are proof. Ok, go ahead make fun of me because I know all about Ravishing Rick Rude and his signature move “The Rude Awakening”. Actually there’s a business model and competitive strategic approach I’ve implemented with several of my clients based on this piledriver’esque move. But I digress…..
SANTA FE, NM (BRAIN)—Despite a hefty size increase this year, deliveries of the BTI parts distribution catalog are slated to begin this week.
CINCINNATI, OH (BRAIN)—Last fall students in the University of Cincinnati School Of Design’s Electric Assisted Bike class created a variety of e-bikes for the future. The class was to be a one-off offering, but the University is asking for more.
DANA POINT, CA (BRAIN)—SmartEtailing has promoted longtime client-services representative Brian Rawlings to new-accounts manager.
SUN VALLEY, ID (BRAIN)—Scott Sports has promoted Nat Campbell as apparel and accessories product manager for the U.S. bicycle division.
“Alberto Contador has received today a notification of one year ban proposal by the Competition Committee of the Spanish Federation."
CHICAGO, IL (BRAIN)—Géraldine Bergeron is now in charge of European road and tri public relations for SRAM and Zipp.
WICHITA, KS (BRAIN)—Jack Gresmer is a on a road trip. Arizona, New Mexico, Oklahoma, Kansas, Missouri in his rear view. Illinois, Minnesota and Wisconsin on the near horizon.
MADISON, WI (BRAIN)—Starting next May, Boulder residents and visitors will have access to 200 bikes to get around town as part of the Rocky Mountain city’s B-cycle bike sharing program, which received a $250,000 federal grant.
BOULDER, CO (BRAIN)—The Bikes Belong Foundation has launched a new grant program to fund research on the economic impact of bicycling facilities and events.
LEXINGTON, SC (BRAIN)—After the official announcement of a company-wide rebranding effort and debut of their new logo, Hawley now introduces an updated 2011 website.
CLOPPENBURG, Germany (BRAIN)—Derby Cycle Werke, Germany’s largest bicycle company, is going public.
Derby, which owns the Focus, Kalkhoff, Raleigh, Univega and Rixe brands, will launch an initial public offering on the Frankfurt Stock Exchange.
VISTA, CA (BRAIN)—When Electra received a patent for its Flat Foot technology last summer, it put the industry on notice it would protect this patent. In December it filed a patent infringement suit against Trek over its Pure and Cruiser bikes.
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