Bend, Oregon, Jan 8 2020 – For Immediate Release
Building on Robert Axle Project's six years of success as the thru-axle authority for all applications, and the recent acquisition of pioneering bikepacking brand Old Man Mountain, the brands' owners have hired cycling industry veteran "Fuzzy" John Mylne as Sales Director and Product Development Lead, and retained ECHOS Communications for PR services.
The famously bearded John "Fuzzy" Mylne spent the last five-plus years as Fatback Bikes Brand Manager. Prior to that, he was a sales rep for Niner Bikes and racer for the Niner Bikes and Sho-Air teams, winning multiple national championships along the way.
"Hiring Fuzzy was a no-brainer for us, as he has tons of industry experience in sales and product development. We're excited to have him join our growing team. With our recent acquisition of Old Man Mountain, he'll be expanding our reach and customer base," said Katy Bryce, Co-Owner and Brand Manager of both brands.
"As a bikepacker and long-time user of Robert Axle Project axles, I'm excited to be the newest member of the RAP/OMM team and have a role in their evolution. I'm looking forward to adding my strengths and growing both brands. It's a pleasure to join a company with a clear direction and plan, plus the skill and drive to achieve their goals. This is going to be a great "Next Chapter" for me," said Fuzzy.
Brand ownership is complimenting Mylne's hiring and overall capability for growth by securing the PR services of ECHOS Communications. "We've been planning our expansion for a while now, and are excited to have ECHOS in place to help us tell our brands' stories to a wider audience," says Bryce. "They have a demonstrated ability to communicate about cycling products with passion and authenticity, which is critical for brands like ours which fill very specific needs for our customers."
Billy Sinkford, ECHOS Communications' Senior Partner, responded "We love well-made bike gear, and we're doubly excited when it's made in America. We look forward to working with Robert Axle Project and Old Man Mountain and showing the world the cleverness and quality of their products."
The Robert Axle Project and Old Man Mountain are both headquartered in Bend, Oregon, where they share space and ownership but remain two separate brands.
About The Robert Axle Project: The Robert Axle Project was the first company to manufacture thru axles that allowed attachment of bicycle trailers. It has since introduced a full line of thru axles. In addition to manufacturing, the company hosts a comprehensive database on their website, known as their Axle Finder, that allows customers to find the exact thru axle that will fit their bike. All products are designed, machined and tested in Oregon, USA to the tightest tolerances in the industry. www.robertaxleproject.com
About Old Man Mountain Products: Old Man Mountain has provided the most durable cargo racks for cyclists of all types, from daily commuters to world travelers. In 1996, Channing Hammond created the first bicycle cargo rack to fit on suspension bikes by connecting the rack to the center of the wheel, thus revolutionizing the world of bike touring and bikepacking. In 2019, the company was acquired by the owners of The Robert Axle Project. www.oldmanmountain.com