BRAIN Staff
All articles by BRAIN Staff
EUGENE, Ore. (BRAIN) — Rim maker Astral Cycling — which launched last year as the second brand of Rolf Prima, offering rims for traditionally laced wheels — has expanded to offer complete wheelsets.
MADISON, Wis. (BRAIN) — The accessory brand Planet Bike has awarded $24,000 to six bicycle non-profit organizations. The company said the recipient organizations "are working to provide programs that attract people to cycling and infrastructure projects to move bicycling forward across the country."
PLANO, Texas, and LAKE OSWEGO, Ore. (BRAIN) — Toyota and Yakima have established a partnership whereby the automaker’s customers now can purchase Yakima vehicle racks, bike, ski and boat mounts, cargo boxes, and other accessories directly from participating Toyota dealers nationwide.
SAN FRANCISCO (BRAIN) — Sync.bike is taking preorders for a Bluetooth LE-enabled device that attaches to bikes and, among other things, can communicate with the user's phone to track how often each bike is used.
DAYTON, Ohio (BRAIN) — The Wright Brothers USA, the commercial arm of The Wright Brothers Family Foundation, has launched a new program offering businesses the license for the name of The Wright Brothers on bicycles, equipment and accessories, as well as bicycle-related businesses like stores and touring companies.
MINNEAPOLIS (BRAIN) — Donkey Label Chamois Balm and Embrocation is now distributed by QBP, the brand announced.
SEATTLE (BRAIN) — Rotating Mass Media has announced that REI will sponsor the Dirt Rag Dirt Fest Pennsylvania 2018. The festival is May 18-20 at the Allegrippis Trails in Pennsylvania.
LAKE FOREST, Calif. (BRAIN) — Oakley, which re-entered the cycling market last year with new helmets, clothing and eyewear, is a sponsor of next month's Paris-Roubaix race in France. The company also is the sponsor of a Paris-Roubaix Week Challenge on Strava.
WESTBROOK, Maine (BRAIN) — The North America Bikeshare Association and the Better Bike Share Partnership are working together to produce a bikeshare conference, to be held Sept. 4-7 in Portland, Oregon.
RANDOLPH, Mass. (BRAIN) — Delta Cycle's new Bkin is a compact LED light with a flash pattern inspired by aircraft safety beacons. It is intended for use by cyclists, runners and walkers.