BRAIN Staff
All articles by BRAIN Staff
LONGMONT, Colo. (BRAIN) — Velo Saddles is continuing its tradition of offering a limited edition saddle to celebrate Chinese New Year, which begins Saturday. This year, Velo is offering a Year of the Rooster design based on the company's Angel model.
SANTEE, Calif. (BRAIN) — Ciclista-America, formed in 2013 as the exclusive U.S. distributor of Sidi cycling shoes, has expanded with the addition of Forcefield Body Armor, and most recently, Suomy cycling helmets.
BREMERTON, Wash. (BRAIN) — Effetto Mariposa is celebrating its 10th anniversary with a special edition of one of its signature products, the Giustaforza torque wrench.
MONTEREY, Calif. (BRAIN) – This year's Bicycle Leadership Conference in Monterey will pick up the conversation where it left off last year, examining some of the brutal truths facing our industry.
NEW YORK (BRAIN) — Kent International's Bicycle Corporation of America factory in South Carolina was the subject of a segment on CBS Evening News this week, which emphasized the factory's use of automation to reduce labor costs.
WATERLOO, Wis. (BRAIN) — Trek Bicycle will move its major dealer event, Trek World, from its traditional August dates to Oct. 30-Nov. 1 this year.
DENVER (BRAIN) — A Colorado company is looking to replace the short-lived USA Pro Challenge stage race with a new race in the state this year. The Colorado Classic will be held August 10-13 and hold a UCI 2HC ranking, the same as the Pro Challenge, which has not been held since 2015.
SAN DIEGO (BRAIN) — Traditional bike sales may have been flat — at best — in 2016, but sales of Elliptigo's "elliptical bicycles" were up 30 percent, company says.
MINNEAPOLIS (BRAIN) — Bike Fixtation, a Minneapolis based manufacturer of cycling infrastructure and part of Saris Cycling Group, has released a new bike-specific vending machine. The Mini Wall Mounted Vending Machine was created to complement Fixtation's public repair stands and bike wash stations.
DETROIT (BRAIN) — City officals held a groundbreaking ceremony Tuesday for a new $4 million multi-sport complex that will include an indoor velodrome.