BRAIN Staff

All articles by BRAIN Staff

October 7, 2022

MADISON, Wis. (BRAIN) — Pon's Pacific Cycle has reduced its North American workforce in an attempt to restructure operations in response to what it called challenging economic conditions in the retail mass market segment.

Posted in Industry News
October 4, 2022
Fort Myers Beach following Hurricane Ian. Getty photo.

FORT MYERS, Fla. (BRAIN) — Hurricane Ian left at least one bike shop "utterly destroyed"— the Fort Myers Pedego store. It's likely that many more stores and the homes of their owners and employees were damaged or destroyed. Retailers who have been able to re-open are trying to quickly rescue customers' bikes that were submerged. And they are contemplating how their market will be affected as the area rebuilds.

Posted in Retail News
July 15, 2022

FRANKFURT, Germany (BRAIN) — Wren Sports has announced an exclusive U.S. distributor for its Perseverance Adventure handlebars: KHS Bicycles, Inc.

Posted in Product/Tech
May 24, 2022
Separately, Tribike Transport is suing BikeExchange-owned Kitzuma in North Carolina.

SYDNEY (BRAIN) —  The Australian stock exchange has stopped trading BikeExchange’s stock at the company’s request. According to the stock exchange, the company requested the trading halt because of an expected announcement of “a material capital raising.”

Posted in International
April 26, 2022

ATLANTA (BRAIN) — While several former employees of Wahoo Fitness have told BRAIN in recent days that they had been laid off, the company on Tuesday announced it had purchased RGT Cycling, a virtual cycling platform.

Posted in Industry News
March 23, 2022

DANA POINT, Calif. (BRAIN) — With consumer demand waning, inflation rising and stimulus money drying up, Wednesday's announcement that many Chinese bikes will become exempt from a 25% tariff was well-timed.

Posted in International
February 17, 2022
Retailers asked to be on the lookout.
Andrew Busch.

SANTA ROSA, Calif. (BRAIN) — The Sonoma County District Attorney's Office issued a felony arrest warrant for a man stealing bikes from retailers using fraudulent identification and credit cards.

Posted in Retail News
February 7, 2022

BOULDER, Colo. (BRAIN) — Retül is updating its bike fit service with a digital, markerless body measurement system that the company said is more accurate and repeatable than other measurement methods.

Posted in Industry News
January 27, 2022

ASHEVILLE, N.C. (BRAIN) — Kent Cranford, the owner of Motion Makers bike shop here, said the more he thinks about Specialized's new consumer-direct sales channel for bikes, the more accepting he is.

Posted in Retail News
January 27, 2022
UPDATED

MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle Components will begin direct online sales of bikes to U.S. consumers next week, adding a “Rider Direct” option for the purchase of non-electric bikes from its website.

Posted in Industry News

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