New study focuses on the nearly half of U.S shop locations not allied with Quadrumvirate brands —Trek, Specialized, Giant or Cannondale
WILLIAMSVILLE NY, March 1, 2020 The Bike Shop List has released a new edition of the definitive guide to US IBD dealers, according to the company. Created and updated by scouring through IBD brand locators, the new list includes locations and critical information for more than 6,000 bicycle dealers throughout the US, as well as bike and equipment each brands currently offers. In addition to street address, the data includes shop phone number, website and contact email where available.
Conventional industry wisdom has long held that the count is in the 3,500 – 4,000 range. The Bike Shop includes almost double this number, making it an essential tool for suppliers, distributors, sales reps, and anyone who needs access to the full range of specialty retail bike shops in an area or geographic region...including retailers themselves.
One major advantage to The Bike Shop List versus other directories is that, although the population of larger retailers tends to be both stable and well-known, nearly half of the total retail population shows increased volatility. Businesses come in and out of existence and allegiances shift as major brands fight for floor space, and increasingly abandon the fight altogether, opting instead for full acquisition or "partnership".
Christopher Georger, principal at The Bike Shop List, says his research proves that "independence is still strong in the dealer network, and while the big guys are grabbing a lot of attention, there is an underlying trend to look at niche brands as an alternative to the Big Box, chain and Quadrumvirate-branded stores." Included in this group are mobile, e-bike-only (EBD) dealers and spin shops, as well as eclectic combinations selling coffee or wine & beer, and outdoors and power sport dealers who also sell bikes and equipment.
Georger recommends contact via phone call at 716-631-0592, since every TBS List is customized to the client's specific needs. As he says, "You don't necessarily need a Big List. What you need is the Right List."
The Bike Shop List 2020 edition is available March 1st. Georger is currently accepting advance orders.
For more information, check TheBikeShopList.com or contact The Bike Shop List founder Christopher Georger at 716-631-0592 or Christopher@Georger.Com
