Advocacy/Non-profits
SAN DIEGO, CA (BRAIN) — When CamelBak began a search to hire a female engineer, it took three years to find the right person. But that’s the level of commitment that’s needed to bring more gender diversity to the outdoor industry, said Sally McCoy, president and CEO of CamelBak.
WASHINGTON, D.C. (BRAIN) — According to organizers, the second annual National Bike Challenge, which encourages Americans to ride for transportation, recreation and fitness, saw a 50 percent increase in miles ridden in its second year.
BOULDER, CO (BRAIN) — PeopleForBikes on Monday announced $82,250 in grants to be distributed among 10 bicycling projects in the U.S.
COSTA MESA, CA – James Moore is the newly-elected president of the National Bicycle Dealers Association, elected by dealer members via online balloting.
Moore is owner of Moore's Bicycle Shop in Hattiesburg, Miss. He will serve a two-year term ending in September, 2015.
WASHINGTON, DC (BRAIN) — Bike commuting grew about 10 percent from 2011 to 2012, according to U.S. Census Burea data released this week.
LAS VEGAS, NV (BRAIN) — Bikes Belong is rebranding as PeopleForBikes to bring clarity and simplicity to the organization. The Bikes Belong Coalition and Bikes Belong Foundation will be renamed the PeopleForBikes Coalition and the PeopleForBikes Foundation.
LAS VEGAS, NV (BRAIN) — If you're lucky you can test ride a "dream bike" at Interbike's Outdoor Demo Monday or Tuesday. If you are extra lucky you might win one of the bikes in a raffle run by Easton.
SAN RAFAEL, CA (BRAIN) — Trips for Kids International (TFK) has opened its door to the African continent with the formation of a chapter in Freetown, Sierra Leone.
BOULDER, CO (BRAIN) — Supporters of the Bicycle Product Suppliers Association are hoping to push its membership count to over 100 companies for the first time for the organization's 100th anniversary next year.
MADISON, WI (BRAIN) — At Trek World last week, company president John Burke introduced a new program to support its dealers’ efforts to create more bicycle-friendly communities across the country.
WATERLOO, WI (BRAIN) — Trek Bicycle and World Bicycle Relief raised $90,000 through its July "Trek Match" program. Trek will match the donation to WBR, which will be used to provide about 1,500 bikes to students, healthcare workers and entrepreneurs in Africa.