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BRAIN Staff

All articles by BRAIN Staff

April 4, 2014

WILTON, Conn. (BRAIN) — Cannondale is expanding its digital and print newspaper, the Cannondale Gazette, to six issues this year.

Posted in North America
April 4, 2014

MONTEREY, Calif. (BRAIN) — Automated video editing provider Magisto is working with the Sea Otter Classic to help attendees create and share videos from the event.

Posted in North America
April 4, 2014

IRVINE, Calif. (BRAIN) — Felt Bicycles is running its Ride to Hawaii sweepstakes through April 15 at all U.S. Felt dealerships. The promotion awards more than 550 prizes to consumers who test ride any Felt bike. The grand prize is a trip for two to Hawaii for the 2014 Kona Ironman World Championships.

Posted in Industry News
April 4, 2014

ATLANTA (BRAIN) — FE Sports is now handling sales and marketing of  Wahoo Fitness products in Australia.

The agreement is effective immediately and includes Wahoo's full product line of cycling computers, heart rate monitors, cycling trainers, sensors and accessories.

Posted in International
April 3, 2014

PROVO, Utah (BRAIN) — Action sports camera brand Contour has a new owner. In a statement sent to BRAIN Thursday afternoon, the company said it has completed a financial overhaul, reorganized and improved its distribution. The Seattle brand had reportedly shuttered its doors last August due to financial troubles.

Posted in Industry News
April 3, 2014
The QR PR6

CHATTANOOGA, Tenn. (BRAIN) — Quintana Roo is introducing a new top-end triathlon bike, called the PRsix, that emphasizes easy assembly, component flexibility, adjustability and aerodynamics.

Posted in New Products
April 3, 2014

CHICAGO (BRAIN) — SRAM has hired pro racer Alex Rafferty as its new European MTB public relations coordinator.

Rafferty will be based in Schweinfurt, Germany and work with SRAM's global MTB PR team in promoting all of SRAM's mountain bike brands: SRAM, RockShox, Avid, TRUVATIV and Quarq.

Posted in International
April 3, 2014

NEW YORK, N.Y. (BRAIN) — FBM Bike Co.'s new Ballista frameset is designed for hardcourt bike polo players.

The tig-welded chromoly frame is based on the original FBM Sword frame geometry, but modified with input from Evan George and Koyo Maeda of Seattle's The Assassins bike polo team.

Posted in New Products
April 3, 2014

HAUPPAUGE, N.Y. (BRAIN) — Finish Line Technologies is now producing a monthly email newsletter for consumers, called BikeLove.

Posted in North America
April 3, 2014

FOXBOROUGH, Mass. (BRAIN) — Todson president Neal Todrys is apologizing to retailers and reversing course after the company's announcement of a charity giveaway drew the ire of dozens of store owners last week.

Posted in North America

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