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Posted April 18, 2014
The standard system was inaccurate for counting groups of riders.

BOULDER, Colo. (BRAIN) — Boulder County, Colo., has tweeked its vehicle traffic counters — the black tubes across traffic lanes seen across the country — to make them better able to distinguish bicycle traffic from other vehicles.

Posted in Studies/Reports
Posted April 18, 2014

SAN FRANCISCO (BRAIN) — Bag and accessory maker Chrome Industries has shifted sales from a force of independent reps to its in-house sales team. The move is part of Chrome's plan to provide more exclusive distribution and establish deeper relationships with its dealers, the company said.

Posted in North America Tagged People
Posted April 18, 2014
New Mexico distributor invites other suppliers and retailers to enact similar programs.

SANTA FE, N.M. (BRAIN) — By asking retailers if they would like to "round-up" their payment to the next whole dollar, distributor BTI has raised $2,400 for the PeopleForBikes Foundation in the last year.

Posted in North America Tagged Advocacy/Non-profits
Posted April 18, 2014

AIGLE, Switzerland (BRAIN) — The Union Cycliste Internationale has hired Sebastien Gillot as its new head of communications. Gillot was most recently with the International Boxing Association, where he was head of communications and public relations.

Posted in International Tagged People / Competition
Posted April 18, 2014

SAN DIEGO, Calif. (BRAIN) — NiteRider Technical Lighting Systems has promoted Jason Earick to customer service manager and hired Brien Prescott as an inside sales account manager.

Earick has worked for NiteRider for nine years in customer service, repair, sales and event support.

Posted in North America Tagged People
Posted April 17, 2014

BERKELY, Calif. (BRAIN) — Shimano/Pearl Izumi has already pledged $20,000 in the campaign by the National Interscholastic Cycling Association to earn a $75,000 matching grant from a Dick's Sporting Goods program.

Posted in North America Tagged Advocacy/Non-profits
Posted April 17, 2014

SCOTTS VALLEY, Calif. (BRAIN) — This week Easton-Bell Sports officially changed its name to BRG Sports, a change the company announced in February when it sold its Easton-branded baseball and softball business to Bauer.

Posted in North America
Posted April 16, 2014

SAN JUAN CAPISTRANO, Calif. (BRAIN) — BionX, Currie Technologies, Pete's Electric Bikes, Prodeco and other electric bike suppliers have committed to a presence at Charged Up, a first-time electric bike and outdoor technology media event planned for New Jersey next month.

Posted in North America Tagged Electric bike / Events / Tradeshows and conferences
Posted April 16, 2014

WASHINGTON (BRAIN) — Commuters are slowly but steadily switching to walking or biking to get to work, and the more people who walk or bike, the safer they all are.

Posted in Studies/Reports Tagged Advocacy/Non-profits
Posted April 16, 2014

SALT LAKE CITY (BRAIN) — Chase Pinkham, a domestic pro road racer who competed on the Jamis–Hagens Berman, Trek-Livestrong and Bissell teams during his career, died Monday, according to the Jamis team and news reports.

Posted in North America Tagged People / Competition
Posted April 16, 2014

ALLENTOWN, Pa (BRAIN) – The IBD industry has been fretting for years about why many consumers are choosing to buy bikes online.

Posted in Studies/Reports
Posted April 16, 2014
Company now accepting applications to fill the position.

COLORADO SPRINGS, Colo. (BRAIN) — Mark Bibb has left SRAM, where he was director of global testing, to join his wife in expanding their horse training business.

Posted in North America Tagged People
Posted April 15, 2014

SAN FRANCISCO (BRAIN) — Campagnolo is the latest brand to create a cycling club on Strava.com, where the component company's fans can share their ride information and socialize.

Posted in International Tagged Web/Internet / Mobile bike apps
Posted April 15, 2014

FAIRFAX, Calif. (BRAIN) — The Marin Museum of Bicycling will build a Legacy Wall, with bricks marking the support of museum donors.

Posted in Industry News Tagged Advocacy/Non-profits
Posted April 15, 2014

BOULDER, Colo. (BRAIN) — Skratch Labs will begin supplying all hydration products to Slipstream Sports, the owner of the Garmin-Smart pro cycling team.

TheFeed.com, a subscription sports nutrition company owned by Matt Johnson, the president of Slipstream, has worked with Skratch Labs since its inception.

Posted in North America
Posted April 15, 2014

PORTLAND, Ore. (BRAIN) — Accessory brand Portland Design Works (PDW) has hired Jocelyn Gaudi as marketing manager.

Posted in North America Tagged People
Posted April 15, 2014
Illustration of the Q-East facility.

EAST HEMPFIELD TOWNSHIP, Pa (BRAIN) — QBP has broken ground on a new 120,000-square-foot building here. The building will serve as the distributor's East Coast distribution center. The Minnesota-based company has operated its East Coast operations out of a leased facility in Middletown, Pa., since 2011.

Posted in North America
Posted April 15, 2014

EMMAUS, Pa. (BRAIN) — Zack Grice has been named publisher of Bicycling magazine. Grice had been the magazine's associate publisher for sales and marketing since last September.

Posted in North America Tagged People / Media/Publishing
Posted April 14, 2014

BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association said Alabama and Virginia are the next states to create a high school mountain bike league this year. The two states join Wisconsin as the three states joining NICA this year; the organization now has 13 leagues.

Posted in North America
Posted April 14, 2014

MADISON, Wis. (BRAIN) — Saris Cycling Group has opened voting on Facebook for its fifth-grade cycling poster contest.

The winner will be selected from the state winners, chosen from submissions from more than 350 elementary schools in 24 states.

Posted in North America

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