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BRAIN Staff

All articles by BRAIN Staff

June 16, 2014

LAGUNA HILLS, Calif. (BRAIN) — Join the BRAIN crew on the roads and bike paths of the Beehive State in the June 15 issue, featuring our Salt Lake City Dealer Tour.

Posted in Retail News
June 16, 2014

COLORADO SPRINGS, Colo. (BRAIN) — The UCI BMX World Championships are returning to the United States for the first time in 16 years, in 2017.

Rock Hill, South Carolona will play host to the event at the Novant Healthcare BMX Supercross Track.

Posted in North America
June 16, 2014

BREVARD, N.C. (BRAIN) — Colorado-based brewer Oskar Blues is opening a mountain bike destination in Western North Carolina, where the company opened its second brewery in 2012. The brewer has purchased a 145-acre farm where it will operate a bike park and a performance space.

Posted in Industry News
June 16, 2014

FOOTHILL RANCH, Calif. (BRAIN) — BH Bikes USA, the exclusive North American distributor for the Spanish brand, has hired Uncommon Communications to oversee its media and public relations.

Posted in North America
June 16, 2014
The Women's Ride gathers at Tom’s Pro Bike Shop in Lancaster, New York.

MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle said more than 1,000 women participated in its 3rd annual Women's Ride Day, held May 31.

Posted in North America
June 16, 2014

MELBOURNE, Australia (BRAIN) — Knog is now offering a combination-lock version of its Party Frank cable lock, called the Party Combo.

Posted in New Products
June 13, 2014

NEWBURY PARK, Calif. (BRAIN) — Brad Edwards and Aaron Brown have joined the Giant USA sales team as Account Executives.

Posted in North America
Meanwhile, industry vet Keith Ketterer decides to stay in inside sales
June 13, 2014

VANCOUVER, British Columbia (BRAIN) — Bixbi bikes is launching a new line of 12-inch-wheel balance bikes for summer 2014.

The Route 12 bikes are available in five colors and weigh 7.4 pounds. MSRP is $210.

The frames feature slip-proof dropouts, 6061 aluminium tubing and a double-triangle geometry.

Posted in New Products
June 13, 2014

MADISON, Wis. (BRAIN) — CycleOps is running a contest that encourages cyclists to record outdoor training routes that can be replicated indoors on the company's Virtual Training system.

The contest will award prizes valued at more than $10,000 for the best recorded routes, as judged by CycleOps staff.

Posted in North America
June 13, 2014

ALLENTOWN, Pa. (BRAIN) — Market research firm The Gluskin Townley Group is working with the road bike enthusiast website RedKitePrayer.com to create a new research panel called the "Voice of the Adult Cycling Enthusiast."

The panel will help researchers understand upper-end roadies.

Posted in Studies/Reports

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