Retailer education
![Keener at a video presentation last month. Keener at a presentation in Boulder last month.](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/IMG_1167.jpg?itok=ru5F8LFc)
BOULDER, Colo. (BRAIN) — A new 20-video series to help retailers teach staff the basics of customer interaction is now available online. The one-minute Customer Satisfaction Training videos cover everything from basic greetings and manners to more specific topics like merchandising and selling service.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike said it has completely revamped its educational content offerings for its 2018 show. Headlining the show's content will be keynote speaker John Venhuizen, the CEO of Ace Hardware Corporation.
![An excerpt from the new manual. An excerpt from the new manual.](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/MTB%20Di2%20slide42.jpg?itok=oAr0wSZa)
COLORADO SPRINGS, Colo. (BRAIN) — The 12th edition of Barnett Bicycle Institute's Manual DX is a 600-page update to the existing manual, bringing the total manual size to 14,000 pages.
Where are you and your staff, at the IBD, getting technical training on an ongoing basis?
AUSTIN, Texas (BRAIN) — The Professional Bicycle Mechanics Association is teaming up with USA Cycling to produce a four-day clinic for aspiring race mechanics.
CARLSBAD, Calif. (BRAIN) — Campagnolo North America has announced dates and locations of its 2017-2018 Technical Training Seminar Tour.
The seminars will cover:
![Previous scholarship recipients at UBI. Previous scholarship recipients at UBI.](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/20170204__ACE%20Women%2Cs%20Bike%20Mechanic%20Scholarship%202017at%20UBI_22411_425.jpg?itok=sqt03F6O)
BLOOMINGTON, Minn. (BRAIN) — For the fifth year, QBP and other sponsors are offering scholarships for women to attend the two-week Professional Repair and Shop Operations class at United Bicycle Institute. This year the scholarship will be offered to 32 women.
![](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/unnamed_88.jpg?itok=UIH96meK)
CHICAGO (BRAIN) — SRAM has announced the winner of a women's scholarship for the Professional Bicycle Mechanic Association workshop. The company announced the scholarship last month.
AUSTIN, Texas (BRAIN) — Mechanics who attend the new three-day technical workshops being offered by the pro mechanics association this fall and winter can count on receiving education from seven brands, in addition to a session on e-bikes and several devoted to business development and profitability.
![](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/DZ1_8761-22.jpg?itok=n0QD5fS-)
SCOTTS VALLEY, Calif. (BRAIN) — The in-house test lab for Bell Helmets and Giro, called The Dome, has launched a helmet education website called HelmetFacts.com.
CHICAGO (BRAIN) — SRAM is sponsoring a scholarship for women at bike shops to attend one of the three Professional Bicycle Mechanic Association Workshops over the 2017/18 winter season.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has released its full schedule of e-bike training, to be held within its Electric Theatre, epowered by Bosch, at the show beginning in two weeks.
![](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/Tune.jpg?itok=t2UhxIBe)
SEATTLE (BRAIN) — When REI announced that it would send 16 female employees to Barnett's Bicycle Institute for a women's-only course, the outdoor retailer received more than 350 applications. The two-week course was held at BBI's campus in Colorado Springs, Colorado, earlier this month.