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Trek buys David’s World Cycle, with 21 stores

Published April 21, 2022

ORLANDO, Fla. (BRAIN) — The owners of David’s World Cycle have announced a transaction rumored for several months: They have sold the 21-store Florida chain to Trek Bicycle.

Owners David and Yvette Sanborn sent an email to customers recently announcing the sale.

“We wanted to work with people who shared our long-term vision, would provide incredible hospitality for our customers and invest in making your local riding experience even better," the Sanborns said in their email. 

"Florida is blessed with an amazing and growing cycling community, and we are confident Trek will continue to serve and support our communities in even bigger and better ways."

A FAQ on the retailer’s website said the stores will maintain their current hours through April and then begin a transition to become Trek-branded stores. The FAQ said the business will retain its current employees and continue to service non-Trek bikes and honor David’s gift cards and its Velocare and Flat-Free Guarantee programs. It said it would accept kids bike trade-ins until the end of April. 

The chain was founded in 1989. It was featured last April in the “Big BRAIN 10” listing of the 10 largest bike retailers in the U.S. At the time, David Sanborn told BRAIN that the business has added locations both by acquiring existing stores and opening new ones from scratch. The chain’s stores were all along the I-4 corridor until 2020 when it expanded to Gainesville, Tallahassee and Jacksonville.

As of last year, the David’s stores carried Trek, Electra (owned by Trek), Salsa and Catrike.  

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