SAN CARLOS, Calif. (BRAIN) — Beeline Bikes has opened a location in Fort Collins, Colorado, that will serve customers in Fort Collins, Loveland, Greeley and surrounding communities. The new mobile service franchise is owned and operated by Aaron Martin, an industry veteran who is a former director of sales at Niner Bikes and a former manager at CompetiveCyclist.com and Backcountry.com. He also is a former sales manager at Cambria Bicycle Outfitter in California.
The operation is the third Beeline in Colorado and the first in Northern Colorado.
"I've spent 25 years in the bicycle industry, building a career around something I'm passionate about. I was thrilled to find a turnkey business opportunity with Beeline Bikes that allowed me to pursue my dream of owning my own business while staying in the industry I've known and loved my entire professional career," said Martin. "Fort Collins is a bike mecca with a high cyclist population, so I'm excited to bring Beeline's services to the enthusiasts in this area."
Besides repair and service, Beeline of Northern Colorado will assemble and deliver new bikes purchased on the Raleigh Bikes USA and Diamondback Bikes websites.
Beeline announced recently that it had sold five new franchise agreements in the first quarter this year, which will lead to 25 new vans in operation.