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Wahoo Fitness plans in-store KICKR ’experience stations’ at 150 locations

Published December 19, 2016

ATLANTA (BRAIN) — Wahoo Fitness is working with dealers around the world to install KICKR Experience Stations at 150 locations. The Experience Stations include a KICKR trainer and display integrated with the Zwift online cycling app so consumers can test out the system. 

"Wahoo is committed to expanding indoor bike training," said Chip Hawkins, the CEO of Wahoo Fitness. "Establishing a network of KICKR Experience Stations in top dealers allows us increase consumer awareness while reinforcing independent bike dealers as the go-to destination for Wahoo KICKR and SNAP products."

Wahoo had plans to set up the stations at locations in 17 countries; consumers can find the nearest experience station using an online locator.