PARK CITY, Utah (BRAIN) — Online retailer CompetitiveCyclist.com is encouraging its customers to link their store accounts to their Strava activity tracking accounts, and will award them $1 in store credit for each hour of riding recorded on Strava, up to $40 a month maximum. The credit expires on the last day of the following month.
"Whether you’re slaying singletrack, cranking on pavement, or cruising the bike path with the family, just link your accounts and watch the credits pile up," the retailer promised in a promotion this week. The promotion is titled, "You Ride. We Pay."
According to the retailer, this is a first of its kind promotion for Strava.
"Strava at its core is about motivating athletes. Our partnership with Competitive Cyclist leverages our platform and rewards activity with the types of perks to keep athletes more active,” said David Lorsch, Strava's VP of strategy and business development. “This is one more way we're extending the power of Strava's community to motivate athletes and help them improve."
More information at competitivecyclist.com/strava.
