HAYWARD, Calif. (BRAIN) — Bianchi USA has hired Matt Jimerson to represent Bianchi for sales in the brand's Rocky Mountain territory, which includes Colorado, Utah, New Mexico, and Southern Wyoming.
Jimerson is a 20 year veteran of the cycling and sporting goods industry who brings a long history of sales, customer service, marketing, and store operations. "Matt has been a major catalyst in the creation, design and development of two of Denver's finest bicycle stores. Getting people excited about riding and maximizing their experience feeds his drive for this industry," Bianchi USA said in a statement.
"I am very honored to represent such a prestigious and and iconic brand in the cycling industry," Jimerson said. "It is exciting to be part of Bianchi, promoting its innovative technology and design. I look forward to continuing and building the valuable relationships here in the Rocky Mountain region."
Jim Stevenson, Bianchi USA's vice president of sales, said, "I think Matt's strong retail background will be a strong asset in helping dealers make profitable decisions about their business and help ensure that Bianchi is a vital part of that."
