PORTLAND, Ore. (BRAIN) — Cycling accessories brand Portland Design Works has hired Ben Popper as its brand ambassador for Seattle.
Popper will support the strategic growth of the PDW brand throughout the Seattle metro. His previous experience in the cycling industry includes working for Colnago USA, racing elite cyclocross with HRS/Rock Lobster and writing for Cyclocross Magazine.
"Ben loves riding bikes more than just about anyone else I've ever met. That love for the ride is infectious, and that is a great trait for an ambassador for a brand that is working to get more people out on bikes," said PDW co-founder Dan Powell.
"It is exciting to be working with a brand that is stoked about all things bike," Popper said. "Whether it be bike packing or track racing, they are into the entire community and that is something I can get fully behind. Having fun on your bike and improving the community while doing so."
