LONGMONT, Colo. (BRAIN) — The CLIF Bar CrossVegas race will be broadcast live on the Universal Sports Network, the race organization announced Thursday.
The event is held in the evening during the Interbike Expo, Wednesday, Sept. 16. It's billed as the largest cyclocross race in the U.S. and this year it is the first event in the UCI's Cyclocross World Cup series. It's the first time a 'cross World Cup has been held outside of Europe.
Universal will broadcast the women's and men's elite races, with play-by-play announcer Steve Schlanger and analyst Todd Gogulski.
"As the home of UCI on American television, Universal Sports Network is excited to expand its partnership to bring live coverage of CrossVegas nationwide, and help to expand the sport's growing fan base," said Robert James, Universal Sports Network's SVP content and communications.
Brook Watts, president of Watts Marketing and founder of CrossVegas, said, "CrossVegas has reached a significant tipping point with the live coverage commitment from Universal Sports Network, allowing us to reach more viewers than ever before ... CrossVegas' partnership with the Universal Sports Network is a natural fit for showcasing cyclocross as a top competitive sport worldwide."
