GRAND JUNCTION, Colo. (BRAIN) — DT Swiss has opened a sales office in Temecula, Calif. The company said the new office was a "logical and planned next step in our further globalization efforts."
DT Swiss' main office is in Grand Junction, Colo., which houses its service department, aftermarket sales, handbuilt wheels and spoke production. The new California office joins offices in Switzerland, Germany, France, Poland and Asia.
"Although we continue to grow within our Western Colorado facility, we find that certain aspects of our business are greatly enhanced by having a presence in Southern California," the company said in a press release. "As a global company with multiple facilities around the world, Southern California puts us within the largest market region within North America as well as makes travel to our key customers around the world faster and easier."
DT Swiss held an open house and gave tours on March 13 for media representatives. New DT rider Shaun Palmer was on hand.