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E-Thirteen and Magura sponsor retired pro Shaun Palmer

Published January 26, 2015

OLNEY, Ill. (BRAIN) — Former pro racer Shaun Palmer, who signed a deal with Intense last summer to represent the brand and help manage its junior developmental race team, is signing up more sponsors.

Palmer will join Magura as a brand ambassador, the German company announced last week. Palmer used Magura hydraulic rim brakes in the 1990s, including for his second place finish at the 1996 world championships downhill event.

Palmer also will use E-Thirteen cranksets, guide rings and chainguards, as will the Palmer Junior Team.

"We are so happy to have Shaun back on Magura's and helping him with his junior team's efforts," said Magura USA's president, Jeff Enlow.

Palmer's 1996 bike, with Magura brakes.
Topics associated with this article: Racing & Sponsorship