NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has announced two changes to its sales staff. BMX and mountain bike racing legend Eric Carter has joined Marin and will be managing the Southern California territory as a Factory Rep. Cedar Kyes is moving north to manage Marin's Pacific Northwest territory.
Carter had a 25-year career as a professional athlete, with multiple world and national championships in BMX, Four Cross and Downhill disciplines. After retiring from elite racing, Carter held roles ranging from brand ambassador for GT Bicycles, product manager for Hyper Bicycles and, most recently, downhill program manager for Specialized.
“After the various jobs in the industry post elite racing, I realized that being a sales rep in Southern California would be the best long-term job for me in the industry,” said Carter. “I think it’s similar in approach and mentality to being a racer in the fact that the harder you work, the better your results. To have the opportunity to work with a historic brand like Marin, especially during these growth years, is something I am very excited about. Marin has been involved with this sport from the start and I look forward to helping Marin grow its position in Southern California. The brand is making moves and is committed to making a big push to support its dealers, sales reps and riders and I am excited to be a part of the effort.”
Kyes, a native of Portland, Oregon, will be relocating to his home base the Pacific Northwest in the coming weeks. This will mark the first time in years that this territory will have direct Marin representation. Kyes has had a 20-yearca reer in the bicycle and snowsports industries and has been a Marin Factory Rep for the past two years.
"I chased my dreams down to California and now I’m bringing the dream back home,” said Kyes. “I am forever grateful to Marin Bikes for this opportunity to grow both personally and professionally. The amazing people I've met and the awesome places I’ve been will always be a part of me. Big thanks to everyone who has helped me along the way!”
“I am thrilled to be able to make this move,” says Thad Fabish, Marin’s National Sales Manager. “We now have full factory representation throughout the West Coast. I think this shows both existing and potential dealers that we are committed to serving their needs and growing the Marin brand. EC is a well respected member of the tribe who knows how to win and knows that hard work will bring success. Cedar is a proven member of our team who is moving back to his home turf to take on a territory with tons of growth potential. I’m confident they will both be very successful in their new roles.”
Marin’s inside sales team of James Drake and Devon Mitchell remains the same, with Drake focused on the Midwest and East Coast, and Mitchell handling the West.
