SALT LAKE CITY, Utah (BRAIN) — Scotts Sports USA, now headquartered in Salt Lake City, is becoming a year-round sponsor of the nearby Deer Valley Resort, home to many bike-related events in recent years.
In a multi-year agreement, Deer Valley is now considered "the home resort" for the multi-season brand and Scott Sports USA will be the official goggle, pole, helmet and bike sponsor of the resort.
"We couldn't be happier about this newly formed partnership. Since our recent relocation we have been eager to grow our presence within the local Utah community. Deer Valley has an outstanding reputation for delivering a world-class experience to its year round visitors, making it a seamless fit to our message as a multi-season brand," said Scott Sports USA executive vice president John Quinn.
Scott Sports USA will supply winter sports equipment for Deer Valley employees and Scott bikes will make up Deer Valley's entire rental fleet for their summer lift-access trails.
"Scott's headquarters in Utah and their history of excellence in both the skiing and bike industries makes for the perfect company to be represented at Deer Valley year-round. The expertise, technology and design that they put into each of their products makes them well known across many adventure sports and we look forward to showcasing them to our guests," said Deer Valley Resort president and general manager Bob Wheaton.
In recent years Deer Valley Resort, located in the town of Park City, has been the venue for Summer PressCamp as well as dealer product introductions for Scott, Giant and other brands.
